Siegert
Fakultäten » Philosophische Fakultät » Publizistikwissenschaft und Medienforschung, Institut für » Prof. Dr. Gabriele Siegert » Siegert
Current research project
| Title / Titel | IP 12: Strategies and processes of issue selection and construction: comparing public debates | ||||||
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| Abstract (PDF, 14 KB) | |||||||
| Summary / Zusammenfassung | The media are an important corner stone in modern democracies. In order to make democracy work, they need to deliver political news coverage of high or at least reasonable quantity and quality. However, the market orientation of media organizations impedes this function from being easily fulfilled. In general, high quality political news coverage is not suitable for making a big profit and, so far, there are only two explanations why media organizations should cover political debates: because of journalistic values or as an essential part of the media-brand identity. This research projects aims to find out how media organizations in five countries (Germany, Italy, France, UK, Switzerland) deal with the problem of market orientation versus journalistic values in covering public debates. Under what conditions do media organizations produce which kind of political news coverage? The project will analyze this question in the field of the chosen public debate by interviewing editors-in-chief and media managers of the most important media organizations in the countries under study. Weitere Informationen |
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| Publications / Publikationen | Siegert, G; Gerth, M A; Rademacher, P (2011). Brand identity-driven decision making by journalists and media managers — The MBAC model as a theoretical framework. International Journal on Media Management, 13(1):53-70.Gerth, M; Rademacher, P; Pühringer, K; Dahinden, U; Siegert, G (2009). Challenges to Political Campaigns in the Media: Commercialization, Framing, and Personalization. Studies in Communication Sciences, 9(1):149-170.Siegert, G; Rademacher, P; Lobigs, F (2008). Pessimistische Theorie - Optimistische Praxis? Unterschiedliche Sichtweisen auf die Konsequenzen der Ökonomisierung der Medien für deren seismographische Funktion in der Demokratie. In: Bonfadelli, H; Imhof, K; Blum, R; Jarren, O. Seismographische Funktion von Öffentlichkeit im Wandel. Wiesbaden, 210-229. ISBN 978-3-531-15988-1. | ||||||
| Keywords / Suchbegriffe | democracy work, political news, market orientation, media organization, journalistic values, political debates, media-brand identity | ||||||
| Project leadership and contacts / Projektleitung und Kontakte |
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| Funding source(s) / Unterstützt durch |
SNF (Programm NFS/NCCR) |
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| In collaboration with / In Zusammenarbeit mit |
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| Duration of Project / Projektdauer | Feb 2009 to Dec 2013 |