Backes
Fakultäten » Philosophische Fakultät » Psychologisches Institut » Allgemeine Psychologie » Prof. Dr. Veronika Brandstätter-Morawietz » Backes
Completed research project
| Title / Titel | Specificity of implementation intentions | ||
|---|---|---|---|
| Abstract (PDF, 14 KB) | |||
| Summary / Zusammenfassung | Research has shown that implementation intentions can be a powerful tool to enhance the probability of performance. Even though this effect has been proven in different areas of behavior and for different samples, no attention has been paid to the specificity of implementation intentions so far. While research suggests that implementation intentions should work better the more specific they are, it also seems plausible that less specific implementation intentions are effective in certain circumstances. Goal intentions which can't be achieved by a singular act (e.g. being an honest person or living healthily) could profit even more from an implementation intention which is applicable to different situations than from a implementation intentions which refer only to one very specific situation. | ||
| Keywords / Suchbegriffe | implementation intention, specificity | ||
| Project leadership and contacts / Projektleitung und Kontakte |
|
||
| Funding source(s) / Unterstützt durch |
Universität Zürich (position pursuing an academic career) |
||
| Duration of Project / Projektdauer | Aug 2004 to Aug 2007 |